Turismo Chile wanted to increase awareness of Chile as a gastronomic destination.

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Green Team Global developed a multi-partner online sweepstakes promotion, Chile A La Carte, and hired aSantiago-based chef, Carolina Bazan as a spokesperson. We created several videos in which Chef Bazan demonstrated her passion for Chilean cuisine.

We secured several high-profile partners for the sweepstakes: LATAM Airlines, Eagle Creek,Toad&Co, wine.com and Santa Rita Wines.

To promote the sweepstakes, we identified and hired seven food and travel influencers, who touted the sweepstakes on their blogs, websites and social media channels.

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